CUSTOMER RELATIONSHIP MANAGEMENT
CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
RECENCY, FREQUENCY AND MONETARY VALUE
THE EVOLUTION OF CRM
oThree phases in the evolution of CRM include reporting, analyzing, and predicting
THE UGLY SIDE OF CRM
CUSTOMER RELATIONSHIP MANAGEMENT'S EXPLOSIVE GROWTH
USING ANALYTICAL CRM TO ENHANCE DECISIONS
oOperational CRM and analytical CRM
CUSTOMER RELATIONSHIP MANAGEMENT'S SUCCESS FACTORS
No comments:
Post a Comment